UK, March 2024

The Drinks Business | Lenz Moser: ‘don’t miss the boat on a white wine boom in China’

Showcasing Chinese wines alongside a lineup of global benchmarks at a tasting this week, fifth-generation Austrian winemaker Lenz Moser V says whites are China’s next big hit. Eloise Feilden reports.

“When the Germans and the Austrians were still climbing trees, the Chinese were developing culture,” Moser said to a room of Masters of Wine, journalists and sommeliers on Tuesday (19 March).

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